(Weymouth, MA) January 27, 2011 . . . InfoTrends announced today that Robert Palmer, Director of InfoTrends’ Digital Peripherals Solutions Consulting Service, will be speaking at this year’s 20th Annual Ink Jet Printing Conference, taking place February 2-4, 2011 in Las Vegas, Nevada. Presented by the Information Management Institute (IMI), the Ink Jet Printing Conference is the only U.S. industry event devoted entirely to ink jet printing technologies, markets, and applications.

Palmer, will review key findings from InfoTrends most recent research and forecast studies focused on business inkjet. His session, Business Inkjet: Moving Beyond the Desktop into SMB and Office Workgroup, will take place Wednesday, February 2nd.  The session will provide an overview of the current state of the business inkjet market and attempt to map out the future direction of this technology.

“InfoTrends has long predicted a broad deployment of inkjet technologies within the traditional office printing market. While we have seen some interesting ink-based products aimed at the office workgroup, the business inkjet category remains dominated by products targeted at micro- and small-business customers,” commented Palmer. “Nevertheless, these products are growing in popularity and it is only a matter of time before the inkjet value proposition begins to take hold in the corporate environment.”

Attend this session and learn:

• Current market penetration and competitive landscape
• The value proposition
• The barriers and threats to adoption
• How and when inkjet technology is expected to gain further penetration in the office workgroup
• How current ink-based solutions compare to laser-based products at similar price points

To learn more about the 20th Annual Ink Jet Printing Conference, visit http://www.imiconf.com/.

InfoTrends, a Questex company, is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. We provide research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses. Additional information about InfoTrends is available on the Web at www.infotrends.com.

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