(Weymouth, MA) May 08, 2012…The photo merchandise market is still experiencing strong growth rates and will continue to sustain steady growth thanks to a new generation of printed products. These new products will be driven by advancements in printing and production technologies, developments in software and apps, and an improved consumer mobile experience. InfoTrends’ multi-client study, Next-Generation Personalized Printed Products, focuses on developments in custom printed cards, custom stationary, photo-based wall décor, and select photo-based novelty products as it applies to print on demand solutions that allow creative consumers to express themselves in unique ways.

“This study is designed to provide both technology vendors and service providers with information that will help them to better understand the market for the next generation of products, and to develop product and marketing strategies that will allow them to grow their business,” said David Haueter, Associate Director of InfoTrends’ Photo Printing Trends and Photo Merchandise Trends services.

This study will:

• Examine and profile buyers of next-generation personalized photo products and analyze their product preferences, buying patterns, and unmet needs.
• Examine the impact of smartphones and tablets on this market.
• Consider the relationship between “digital products” and “printed products” among consumers.
• Develop U.S. consumer market size and forecast figures (units, revenue, ASP) by product category.
• Profile key service providers and industry players.

In addition, this report will also address how small, micro, and home-based businesses are generating photo-centric promotional and publishing pieces through its “SMB Photo Supplement” based on a survey of 500 SMB marketers/decision makers across key vertical industries.

For more information on the study, contact Matt O'Keefe at +1 781 616 2115 or
via e-mail at matt_okeefe@infotrends.com. Take advantage of early subscriber rates through June 30, 2012.

InfoTrends, a Questex company, is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. We provide research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses. Additional information about InfoTrends is available on the Web at www.infotrends.com.

Copyright 2012 InfoTrends. All rights reserved. Reproduction or reuse of InfoTrends materials is strictly prohibited without prior written consent.

For media inquiries contact Donna O’Malley at +1 781 616 2116 or email donna_omalley@infotrends.com.